Pink for a Cause: Giant Supports Breast Cancer Awareness Month

Giant is going pink in October in honor of Breast Cancer Awareness Month. Customers entering the Westminster Giant are greeted with an array of pink "stuff" including cookies, flowers, decorations and reusable shopping bags.

“Giant is proud to paint our stores pink and support breast cancer organizations making a difference in our community,” said Anthony Hucker, president, Giant Food of Landover, Md. in a news release. “According to the National Institutes of Health, breast cancer affects  one in eight women, and during October, we’ll work together to make a difference.”

When customers buy certain items, they will receive a reward such as a $10 prepaid Visa card or money off of groceries. Giant and the accompanying vendor partner will make a donation to a local organization that supports breast cancer research, education, and awareness. 

In addition, Giant will donate five cents of every pink reusable bag sold during the month to the Capital Breast Care Center and the floral department will make a 25 cent donation to the Susan G. Komen Foundation for the sale of each pink awareness and hope & strength bouquet.  Also, Giant pharmacies are handing out breast self-examination brochures to customers.